Mass Communication Research Methods

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Description

Offering an introduction to key research methods and approaches for the study of media and mass communications processes, this book starts with a discussion on how to select the right methods for the right research questions, before going on to outline the main methods and approaches for the study of: media organisations;

  • ISBN: 9780333617106
  • Format: Paperback
  • Condition: Used; Good
Publication Date1998
AuthorHansen, Anders
PublisherPalgrave
Pages360

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