Strategic Management: Process, Content, and Implementation



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Gives a structured balanced summary of the important concepts in the field of strategic management. This work examines how these concepts may be effectively applied in practice, giving special attention to demonstrating the significance of the role of people in strategy implementation.

  • ISBN: 9780198782292
  • Format: Paperback
  • Condition: Used; Very Good
Publication Date2000
AuthorMacmillan, Hugh & Tampoe, Mahen
PublisherOup Oxford

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